SOPO Bike Co-op

SOPO is a bike co-op in Atlanta located “South of Ponce.” The space is a garage with bike tools and parts that anyone can use to work on their bike. They also offer a valuable service to people by selling affordable second hand bikes to an underserved portion of Atlanta’s population. A bike represents a reliable and affordable way to get to work everyday, and SOPO aims to help people get their own bike and learn how to maintain it. 

This was a self-initiated project to bring some new life to their logo and branding. After sharing logo explorations with the team at SOPO, I was able to hand them a new, cleaned-up logo, an updated palette, sticker designs, and social templates.